THE NEW TECHNOLGIES OF INFORMATION AND COMMUNICATION
THE NEW TECHNOLGIES OF INFORMATION AND COMMUNICATION (NTICs)
A CHALLENGE FOR AFRICA : THE CASE OF NUMERIC AUDIO AND MULTIMEDIA RADIO
BROADCASTING
(Contribution from Djilali Benamrane, economist in Niamey, Niger
August 1999)
- Nowadays, The New Technologies of Information and Communication (NTICs), probably
constitute one of the most dynamic instruments for economic growth and social
progress. Only a few sectors are not affected by these modern and powerful development
tools. However, while in developed countries the NTICs are present and active in all
levels of activity sectors, both public and private, and in all fields of planning,
organization and management, they face many difficulties to be owned, mastered and
generalized in underdeveloped countries. There is a real risk that these technologies in
spite of being a chance for world scale human progress, may becoming a factor
responsible for the growing separation between developed and underdeveloped worlds. The
extraordinary improvement given by numeric audio and multimedia radio broadcasting is
a good example to demonstrate the large potentialities offered to the poor cut off
populations, more or less illiterate, and which could be efficiently linked to the modern
world, thanks to these technologies.
1
The NTICs improvement in the field of
numeric audio and multimedia radios
- Since October 1998, thanks to the satellite "AFRISTAR", launched by WoldSpace
Corporation (http://www.worlspace.com/),
the African Continent is already completely covered with the capacities to access numeric
broadcasting programmes. In addition to audio facilities, it will soon be possible through
the numeric radios to receive other multimedia facilities, texts at the beginning and
images later. These numeric radios are produced by four Japanese companies which dispose
of a three year monopoly for the production and the commercialization of such numeric
radios. During the monopoly time, the cost of numeric radios is quite high, about 200
250 US $ each. In the future these prices will progressively decrease. After the
three years monopoly, other companies will be able to produce such numeric radios with
lower prices. WordSpace provides States and public and private information and
communication institutions with up-link stations, allowing those clients to transmit
numeric programmes through the satellite Afristar with numeric audio standard immediately,
other multimedia standards later.
- It is a fact that practical and convenient radio broadcastings, functioning with solar
energy can be bought, which is allowed to broadcast in FM within a circle of 50 Km. Their
prices are around 6.000 $.US, including solar equipment (for more information, see the Web
site : http://www.wantokent.com). As they could be transported in suite cases, by any car,
these solar broadcasting radios which weigh less than 10 kg could easily be used as an
efficient communicative instrument in projects which need an equipment mobility. When it is
not sufficiently sunny, a dynamo with manual energy should be used, if necessary to end a
current programme.
- Moreover, for individual, family or communal comfortable hearing, manual and solar
energy radios could be obtained everywhere, produced by South African Company and
Foundation Baygen (see http://www.freeplay.org.uk). The price of such manual and solar
radios is around 40 or 50 US.$.
- Apparently, the three elements described above are a simple marketing exercise which
will benefit three private operators who produce and sell electronic equipment. However, a
rational combination should constitute an efficient solution to dramatic difficulties
faced by poor and cut-off populations. Thanks to the proposed solution, these populations
should meet adapted ways for a hopeful access to the modern world with interactive
potentialities.
2... The Nigerien on-going experiment
- Bankilare is a small administrative village of about two thousand inhabitants, depending
on the District of Yatakala which has some sixty thousand inhabitants. The village is
situated at the borders of Niger with Burkina Faso and Mali. In Bankilare there is no
modern asphalt roads, electricity, telephone or water supply. The population income is
among the lowest in Niger which is one of the poorest countries in the world. Very few families own simple radios. Those who own radios do not have batteries to make them
function regularly. Even a privileged few who own sophisticated radios, listening to the
national radio broadcasting from Niamey is a difficult exercise, useless because of the
scarcity of programmes in accessible local languages - Tamachek, Songhaï or Foulani
(Peulh) -.
- In Bankilare, an on-going development project supporting local communities is
functioning. This project has been designed in the framework of the Poverty Alleviation
National Programme (PANP). Nothing innovative in the Support Project Document (SPD) which
precise the activities funded by UNDP and implemented by SNV : some water supply
activities, little cereal banks, micro credit to the benefit of women and other
traditional help to local associative economic and social initiatives.
- During a women population animation exercise, consisting of sensitization to the
potentiality offered by using the NTICs as powerful support instruments for sustainable
development, women participants showed their interest for Free play radios functioning
without electricity or batteries, but using manual and solar energy. But, they immediately
identified the inefficiency of Free play radios which cannot give easy access to the
National radio, and even if it could be possible, very few programmes in Tamachek or
Songhaïa and quasi no information concerning the locality or the region. There was no
answer to their daily preoccupations.
- For many months, the Bankilare populations pursued the debate studying the support of
the national and local authorities and support of partners like UNDP/SNV project, IRD ex
ORSTOM Institution and ACMAD. The contention was how to provide equipment, training and
real local capacity to get and self manage a rural radio, broadcasting from Bankilare in
Tamachek and Songhaï languages. The expected programmes should concern Bankilare locality
and populations. In itself, the exercise is not a new one and there are many rural and
local radios functioning in Niger and in countries of the Sub Region. Nevertheless, in
this particular case, the appropriate use of NTICs allowed innovative and adapted
solutions to the difficult situation in this specific village. The approach is based on
the following criteria :
- Responding to feasibility preoccupations
: The local radio project is designed in a
hostile, natural and human environment, unfavorable to its implementation. It has been
decided to choose equipment, as cheap as possible in direct and indirect investment,
robust to support difficult sandy and windy natural conditions, easy to be managed,
maintained and monitored by the local populations, without any national or international
technical assistance. Option for solar local broadcasting radio and Free play radios
should respond to these preoccupations. In addition to local produced programmes with
contents related to the village and region life, the solar local radio is equipped with
one numeric radio. This additional equipment will allow managers to register in useful
languages and good conditions national, sub region and international programmes to be
stocked in programme banks before rebroadcasting repeatedly from the local solar station.
Later, programmes produced with required quality by Bankilare solar radio station could be
selected by programme banks developed by partners like UNESCO or AIF ex ACCT and broadcast
via the satellite Afristar. It is not impossible that Niger, alone or in association with
other countries of the sub region, should find for their public and private operators
possibilities to dispose through an Up-link Station with access for broadcasting all
around the world numeric programmes. Finally, there are other complementary or alternative
technical solutions which merit to be mentioned consisting of exchange radio programmes
via INTERNET.
- Taking into account of sustainability preoccupations
: The local populations in
Bankilare who expressed the need to dispose of a broadcasting station have to prove their
capacity to assume a total ownership on the management of the solar radio station. This
imperative constitutes an essential condition for the success of the exercise. In
Bankilare, the solar broadcasting radio station will be in its operational phase under the
complete supervision and management of the local populations. The populations' control will
be expressed through the association organized for and composed with all social,
cultural and ethnic groups living and effectively represented in the locality. The local
and national authorities as well as involved partners in development will not assume any
tutelage on the exercise. They have only to ensure a supportive accompaniment reinforcing
the local population ownership on the operation. They could also draw up useful
information on the feasibility of the project to enhance other similar projects, creating
networking synergy between them. The option for solar equipment responds to the need to
avoid hence foth recurrent charge linked to electricity or and gas oil. Anyhow, the local
populations are required to seek for means to take charge of the functioning budget
covering both animation and maintenance disbursements on their own. Moreover, the local
populations directly or through their association will assume in straight collaboration
with targeted populations the entire responsibility regarding the content, volume and
conditions of production and broadcasting of programmes. Why is it so difficult to accept
that rural radios could be considered as an important instrument of information and
communication adapted even to poor and cut-off populations ? It is not impossible that
later such an instrument should be an efficient means to enhance adapted income generation
activities and livelihood and ameliorate job conditions for concerned populations. Two
short examples to illustrate the approach feasibility : i) two rural radios localized one
in Bankilare in the Western side of Niger, broadcasting in Songhaï and Tamachek, the
second in Tanout in Eastern side of Niger broadcasting in Haoussa and Tamachek. Thanks to
the future network, the populations of these two localities will benefit from programmes
in Songhaï and in Haoussa through the Tamachek, a common language used in the two
localities. Translation will be made by local capacities to be improved. Progressively and
without precipitation local radios under network will provide local opportunities to
promote economic, social and cultural public and private activities with possible income
generation.
- Offering openness and flexibility for progress and modernism
: Proposing to master
the NTICs in a hostile environment like the Bankilare one could be considered as an
audacious challenge. The technical and technological capacities for reparation and
maintenance electric and electronic equipment do not exist in and around Bankilare.
Management, animation or administration capacities to ensured a success for such an
exercise do not exist as well. Development projects with presence of national and
international expertise are rare. So far, Bankilare constitutes an ideal place to promote
such an experience if partners in development wish to draw significant lessons for similar
projects to be implemented in less difficult localities. In the Bankilare case a follow up
will be ensure by the UNDP/SNV project and after one year an evaluation will be made to
appreciate how the self managed local radio has met assigned objectives. Even in the
annual period it is not impossible that the experience will give to the local involved
populations innovative ideas to prospect in complementarily with rural radios other
potentialities offered to poor and cut-off populations by the NTICs especially in
multimedia fields.
- Taking charge of harmonization and coordination preoccupations between partners in
development to facilitate an eventual generalization of the exercise
: The expected
probing assessment after one year Bankilare local solar radio experiment should probably
open interesting perspective to repeat such an exercise in other localities after
necessary adaptations to specific context. This objective of generalization of rural and
local radios is to conform to the international community and United Nations commitment to
support consequently underdeveloped countries to access and master the NTICs as fast as
possible. The effort to build an effective partnership around the rural and local radio
networks and synergies are suitable especially for those who aim to avoid sterile
competition and useless duplications. Cooperation could be developed in many aspect such
as those concerning the harmonization of broadcasting programmes through sensitization,
animation and technical maintenance training, exchanges experiments and constitution of
common programme banks in local, transnational and international languages. A preliminary
collaboration has been enhanced between UNDP, UNESCO, AIF ex ACCT, UNECA/ACMAD, IRD ex
ORSTOM, Worldspace Company and other bilateral and multilateral partners in development.
This aims at promoting together a first exercise in Niger with the hope that this
experience should serve to develop others initiatives at the sub regional and regional
level. On the other hand, African civil societies and governments should take their
responsibilities and assume the leadership in these initiatives to defend and encourage
the African interest.
3
Attractive perspectives
- Thanks to the huge needs of rural populations in information and communication, the good
will of Nigerien national authorities and the potentialities offered by collaboration
between all concerned partners in development the momentum seems excellent to develop
initiatives aiming at the duplication of operations like the Bankilare one. The challenge
faced by promoters of such experiments is to prove that the Bankilare initiative, thanks to the
technical support of UNESCO and multisupport and contributions from AIF ex ACCT, Worlspace
and Baygen Foundations and other partners is feasible and profitable to rural populations
regardless of their economic, social and cultural development level. The creation of a
first network composed of a dozen of rural and local broadcasting stations, reinforced by
densification exchange between them and supported by NTICs initiatives will develop a
favorable climate and supportive dynamic. Later in the Year 2000 other initiatives
promoted by bilateral as well as multilateral partners should cover several localities all
over the country with broadcasting local and rural radios allowing local populations to
democratically express their needs in several fields. Hedges will be built to connect
Nigerien local and rural radio networks with other countries at the sub regional or
regional level, sharing programmes using the same transnational local, continental or
international languages. The production of programmes in these networks will feed in
quality and quantity the programme banks which are promoted by UNICEF and AIF ex ACCT.
Conclusion
- The following proposed recommendations aim at giving to the content of the above
approach some operational elements at two levels :
- At the national level
: rural, village, sub urban or urban local associations with
polyvalent character which aim at the economic, social and or cultural objectives as well
as local associations specialized in education health, environment, water sanitation,
climate, meteorology, sport, etc
all these associations should dispose with local
broadcasting radios and should constitute the principal actors and beneficiaries of the
initiative. The associative network in its multiform interventions, supported by NGOs
local administrations and decentralized institutions for population education and
animation will create a favorable climate to empower the populations to make them able to
freely express their needs, preoccupations and priorities. Technical decentralized and
central administrations will support and promote such initiatives facilitating synergies
between information and communication projects effectively self managed by local
populations. The United Nations System field offices in the framework of their
coordination mechanisms should be able to harmonize initiatives brought in the country by
several Agencies of the UN System. Finally, the Government has to play a leading role, in
the coordination of all the initiatives regardless of the funding origin or the
beneficiary populations. All initiatives of this kind will be merge in an updated and
concerted national programme.
- At the international level
: on the basis of the lessons drawn from the field the
United Nations Agencies Head Quarters using their coordination mechanisms should develop a
significant finding around the rural and local radios as powerful instrument of economic,
social and cultural development and of local democratic expression. They also should
coordinate their interventions with bilateral and multilateral partners. They should take
opportune initiative with private Foundations to mobilize more resources for the rural and
local broadcasting initiatives.